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EMAIL MARKETING strategy & insights
The Rejoiner Blog
Best Fonts for Email Marketing: Using Web Fonts vs Web-Safe Fonts
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How to Use Google Analytics UTM Parameters for Email (and Discover Where All Your Sales REALLY Come From)
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iOS 15 Email Privacy: What’s Going to Happen to Your Email Channel
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How to Use Gmail Annotations and Make Your Promotional Emails More Enticing
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Email Preference Centers: How to Keep Subscribers (and Improve Your Email Marketing ROI)
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Brand Indicators for Message Identification (BIMI): What, Why, and How to Use It
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The Ultimate Email Production Workflow (That We’ve Used to Execute Over 5,000 Campaigns)
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Gmail Promotions Tab: Why It’s not so Bad (and How to Escape It)
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You’ve Grown Your Email List With a Contest. Now What?
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How to Manage Your Email Channel During a Global Crisis
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Email Deliverability: Best Practices For Having Your Emails Actually End Up In The Inbox
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How to Revive a Dead Email List
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Google AMP for Email Has Huge Potential… But It’s Not a Game Changer, Yet
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How to Check and Improve Your Domain Reputation
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California Consumer Privacy Act (CCPA): What Email Marketers Need to Know
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How to Send Automated Price Drop Emails
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How to Send Birthday Emails that Actually Make Customers Happy
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How to Create eCommerce Win-Back Emails that Convert
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7 Welcome Emails You Need to Send (+ Examples, Templates, and Strategy)
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Seed List Testing: The Scalable Way to Verify Inbox Placement
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What is a Double Opt-In, and Should I Use One?
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How to Set Up Google Postmaster Tools
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Why You Need to Stop Sending Emails to Inactive Subscribers
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How to Set Up Your Email Authentication Properly
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What is a DMARC Record? How to Create DMARC Records and Improve Email Deliverability
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Your DKIM Record: What It Is and How to Create It
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What is an SPF Record (and How Do You Create One)?
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